Explain the need to measure consumer satisfaction.

Unit outcomes addressed in this Assignment:

  • Explain the need to measure consumer satisfaction
  • Discuss the need to involve patients in the CQI process
  • Outline the uses of risk-adjusted data
  • Examine benchmarking and why it is important in CQI process
  • State the professional and institutional responses for addressing quality issues in health care

 

Course outcomes assessed/addressed in this Assignment:

 

HA425-1: Explain the historical evolution of health care quality improvement programs.

 

HA425-2: Demonstrate an understanding of operational management theory.

 

HA425-3: Examine strategic and tactical planning issues relevant to marketing, opportunity assessment, and external environment analysis.

 

HA425-4: Compare quality management techniques used to improvement operations such as Continuous Quality Improvement, Total Quality Management, and proactive quality improvement measures.

 

HA425-5: Examine the critical role of quality improvement and quality assurance in community, state and national health care environments.

 

Imagine yourself as just being appointed the Chief Patient Experience Officer of your hospital. You have been charged by the board and CEO of the hospital to create a new systems approach for the hospital that will meet the patient’s needs, priorities and expectations in a manner that exemplifies the values of respect, compassion, justice, and community pride. Your plan should include a method of determining who the customer is, what the customer wants, how the hospital will meet those needs and desires, how you will measure customer satisfaction, and the data capture modalities you will use, such as qualitative or quantitative methods to obtain the information. Also, how you will communicate the results of this new program to the world.

 

Instructions

 

Create a PowerPoint presentation at least 10 slides in length that discusses your planned proposal. Each process should be outlined in 2–4 slides. Include detailed speaker’s notes that describe your program, which should include your answers to the questions below. Be sure to include references and citations from at least five sources. Your PowerPoint presentation needs to be visually appealing, to catch your audience’s attention, as your goal is to promote your program to the health care organization groups and people attending.

 

  1. Outline the current customer experience efforts and how these efforts could be improved with an organized effort.
  2. Explain how Affordable Care Act provides financial incentives in the form of performance-based bonuses or penalties based on the efficiency, effectiveness, and satisfaction with hospital services.
  3. Thoroughly analyze how your new systems approach for the hospital will satisfy all stakeholders and how we will improve results, measure success, and communicate the results to the world? Provide a step-by-step plan for implementation of your proposal.
  4. Describe how the new systems approach for the hospital will meet the patient’s needs, priorities and expectations in a manner that exemplifies the values of respect, compassion, justice, and community pride in the hospital.

 

This project will be presented in PowerPoint style, as you will be submitting your proposal to this group of hospital employees, board members, and interested citizens and groups.

 

Requirements

 

Writer outlines the current customer experience efforts and how these efforts could be improved with an organized effort.

 

Writer explains how the Affordable Care Act provides financial incentives in the form of performance-based bonuses or penalties based on the efficiency, effectiveness, and satisfaction with hospital services.

 

Writer thoroughly analyzes how the new systems approach for the hospital will satisfy all stakeholders; improve results, and how success will be measured. A step-by-step plan for implementation of your proposal and communication of the results is provided.

 

Writer describes how the new systems approach for the hospital will meet the patient’s needs, priorities and expectations in a manner that exemplifies the values of respect, compassion, justice, and community pride in the hospital.

Determine it is legal to use the credit check as a factor in the promotion decision.

Scenario
Janet Johnson, an African American woman, has been working at the Tennessee Hydroelectric plant for 15 years.  During that time, his performance reviews have been exemplary.  She decided to apply for the new plant foreman position.  Although she felt that she was eminently qualified for the position, she also was growing tired of a certain good old boy culture at the plant.  For years, the plant has had a culture of highly lewd “jokes,” and many of the employees had also engaged in inappropriate touching of female employees.  The plant had an anti-harassment policy on record, but Janet’s boss shrugged and said “boys will be boys” when she reported the harassment to him.
Competition for the position was fierce.  But ultimately, Jose Martinez, a Chilean man, received the position.  Jose had 7 years of experience.  Unbeknownst to the applicants the promotion board secretly ran a credit check on the applicants.  Janet credit score came in as lower as average, and this factored into the board’s decision. Although he met the qualifications of the position, one of the hiring managers told Janet in confidence that Janet was the most qualified person for the job.  And, the other managers had applied a racial preference on Jose’s behalf due to there never having been a Latino manager at the plant even though Latino’s represented 35% of employees at the plant.  Janet sues the plant for disparate treatment, disparate impact, and sexual harassment under Title VII.
Questions
1. List the elements of disparate treatment and apply them to this case.  Can Janet prove a prima facie case?  How would the plant rebuff these charges?  Who would ultimately prevail?
2. List the elements of a disparate impact case and apply them to this case?  Will Janet prevail on this charge?
3. List the elements of the sexual harassment case and apply them to this case?  Can the plant establish an affirmative defense?
4. If the plant argues that it applied a racial preference to Jose to correct a manifest imbalance at the plant of underutilization of certain minorities, will the plant prevail? Why or why not?
5. Was it legal to use the credit check as a factor in the promotion decision the way that it was done here?  Why or why not?

Pick a global company of your choice in the service industry,research the principles of marketing that impact this organization, and prepare an APA paper explaining the main line of business of the company.

Pick a global company of your choice in the service industry. Using your selected global company as the subject matter, research the principles of marketing that impact this organization, and prepare an APA paper explaining the main line of business of the company, 4 companies the service operates and describe in detail the implementation of the 4 Ps marketing mix concept by the company, including competition, target market, product, distribution, communication, and pricing strategy. Explain differences observed in the implementation of the concept from one country to another.

 

length 6-8 pages

Analyze the Capital Asset Pricing Model (CAPM).

 

Analyze the Capital Asset Pricing Model (CAPM).  Using the course text and an article from ProQuest as references, address the following:

 

1. Explain how the CAPM assists in measuring both risk and return.

 

2. Explain how the CAPM assists in calculating the weighted average costs of capital (WACC) and its components. 

 

3. Illustrate why some managers have difficulty applying the Capital Asset Pricing Model (CAPM) in financial decision making.

 

Determine and identify the presence of an argument and, identify that argument’s final conclusion.

Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“I seriously doubt many people want to connect up their TV to the Internet. For one thing, when people watch TV they don’t want more information. For another thing, even if they did, they wouldn’t be interested in having to do something to get it. They just want to sit back and let the TV tell them what’s happening.”

Answer: Argument. Conclusion: It is doubtful many people want to connect their TV to the Internet.
34. Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“Here’s how you make chocolate milk. Warm up a cup of milk in the microwave for two minutes, then add two tablespoons of the chocolate. Stir it up, then stick it back in the microwave for another 30 seconds. Then enjoy it.”

Answer: No argument.
35. Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“The P/E ratio is the number of dollars of stock you have to buy to get one dollar of profit. Any stock with a ratio greater than 15:1 is overpriced. That’s why it’s not a good idea to invest in stocks right now. P/E ratios are way too high.”

Answer: Argument. Conclusion: It’s not a good idea to invest in stocks right now.
36. Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“Your jacket looks a little tattered, there, Houston. Time to get a new one, I’d say.”

Answer: Argument. Conclusion: Time to get a new jacket.
37. Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“Should I go to class today? We’re probably just going over the test; I can afford to miss that. Besides, I haven’t cut a single class all semester. I guess it won’t hurt to stay home this once.”

Answer: Argument. Conclusion: It won’t hurt to stay home this once.
38. Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“You’ve got every reason to add another telephone line, despite the cost. The way it is now, you tie up your phone for hours while you’re on your computer. If people need to reach you in an emergency, they can’t do it.”

Answer: Argument. Conclusion: You’ve got every reason to add another telephone line.
39. Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“Pretzels are pretty good for a snack food. But it’s wise to keep in mind that they are high in sodium, at least if you eat the salted kind.”

Answer: No argument.
40. Determine whether the following passage contains an argument and, if it does, identify that argument’s final conclusion.

“Can you believe it? Tight-fitting polyester clothes are making a comeback. They’ve even brought back bell-bottoms. Next thing you know, the professors around here will be dragging out their leisure suits.”

Answer: No argument.

9. Identify the following passage as containing an argument, two arguments, or no argument; if it contains an argument, identify the conclusion(s); and, if it contains two arguments, indicate which argument is the principal argument.

“Hey, see that bald dude over there? You know how old that guy is? He’s my teacher.”
“I dunno, fifty, maybe.”
“He’s not fifty, he’s almost seventy!”
“Must eat a lot of Grow Pup.”
“I guess! He’s a good teacher, too. He really communicates. Makes you remember stuff. I forget now what the course was. . . .”

Answer: Argument; the conclusion is that he’s a good teacher.
10. Identify the following passage as containing an argument, two arguments, or no argument; if it contains an argument, identify the conclusion(s); and, if it contains two arguments, indicate which argument is the principal argument.

“If you don’t mow your lawn at least once a week, what happens is that when you do mow it, it’ll turn brown later.”

Answer: An argument in most contexts, for the unstated conclusion that you ought to mow your lawn at least once a week.
11. Supply a general principle that, assuming it is true, makes the following into a relatively strong inductive argument:

Sydney is ten; therefore she likes horses.

Answer: “Ten-year-olds” like horses.

28. The word “so” introduces
a. a conclusion.
b. a premise.
c. sometimes a conclusion and sometimes a premise.
Answer: a

29. Consider: “ X . Therefore, since Y , Z .” Which would go in the “Y” space?
a. a premise
b. a conclusion
Answer: a
Chapter 3

Determine whether the claim in the following is too vague in the context that is stated or implied: From the label of a can of spaghetti sauce: “Made with real meat.”
Answer: Too vague, if you care what kind of meat goes into your spaghetti.

64. Determine whether the claim in the following is too vague in the context that is stated or implied: Teacher to student: “How long should your term paper be? As long as it takes to do justice to your subject.”
Answer: Too vague. (How does your instructor’s standard answer to this question compare?)

32. “Sheila’s clarinet is French. It’s a Leblanc, and all Leblanc instruments are made in France.”
This argument is best taken as
a. inductive
b. deductive.
Answer: b
33. If we know that a valid argument has true premises, then the argument
a. must be sound.
b. might be sound.
c. is strong.
d. might have a false conclusion.
Answer: a

Examine and Explain the concept of creative capitalism.

In this assignment, you will examine the concept of creative capitalism. Bill Gates, cofounder and chairperson of Microsoft Corporation, advocates that in addition to seeking profits, corporations should also become social entrepreneurs in order to help solve social problems. He has called this creative capitalism. Gates argues the desire to help others who are less fortunate should be as powerful a motivator as increasing profits for businesses today.

Select at least three references for use in your assignment from the internet.

 

Complete the following:

 

  • Explain free market capitalism
  • Describe creative capitalism
  • Explain the three advantages of creative capitalism in relation to businesses
  • Explain the concept of corporate social responsibility using two examples of socially responsible companies. Clearly and concisely support your examples and explain why these companies are considered socially responsible.
  • Comment on Gates’ creative capitalism. Do you think that creative capitalism can become the future of capitalism in the U.S.? Justify your response with examples and research.
  • Give reasons and illustrative examples in support.

 

Analyze the last major purchase that you were involved with and discuss that purchase in terms of the decision-analytic approach.

200 word responses.

Consider the last time you had to negotiate something. How do you perceive yourself as a negotiator? What cognitive mistakes have you made in the past and how could you have avoided these mistakes?

Assume that you are part of a mediation team that has been brought in to help overcome an impasse between negotiators who are deliberating the use of embryonic stem cells for a research project. The decision makers are polarized along ethical and religious lines. Since this is a potentially emotional issue, what would you do in order to break this impasse? How could the fixed pie concept come into play in this situation?

We have each had to negotiate during the process of purchasing a home or automobile. Analyze the last major purchase that you were involved with and discuss that purchase in terms of the decision-analytic approach. What was your BATNA and how did that come into play?

Recently, General Motors and the United Auto Workers had to sit down and negotiate a change in the labor agreement in order to keep the company from going bankrupt. Consider what might have gone on during these negotiations and discuss how framing might have been used, and what issues might have been discussed, in order to reach an acceptable agreement.

Eventually, the United States and Iran will have to sit down and negotiate the use of nuclear power. Discuss the issues that could be involved in such a negotiation. What cognitive mistakes might be made by the negotiators in this case? How could these mistakes be overcome in order to reach an acceptable agreement?

Separately, define and discuss the concepts of three leadership styles, cooperation and performance as discussed in the article,“Leadership and Cooperation in Marketing Channels: A Comparative Empirical Analysis of the U.S., Finland and Poland”.

Individual Assignment 02 Discussion Questions on Chapters  4, 5, 6, and 7:

Presentations in Module 04 and Module 05 Instructional Materials pages in Moodle “Hofstede’s Cultural Dimensions and Leadership Styles and Cooperation” “Pharmaceutical Marketing Practices in Third World Countries” and

HBS Case on Ciba-Geigy

 

  1. The following questions are based on the article entitled “Leadership and Cooperation in Marketing Channels: A Comparative Empirical Analysis of the U.S., Finland and Poland” as well as the Video Module discussion of Hofstede’s Cultural Dimensions both of which went above and beyond the textbook description and application of Hofstede’s theory.
  2. a) Define and discuss in substantive detail each of the five dimensions of culture as identified by Hofstede.
  3. b) In your opinion, does Hofstede add to our understanding of culture? If so, what are his contributions to the literature on national culture?
  4. c) Discuss the limitations of Hofstede’s theory. (You may conduct additional research and use external sources of information to support your answer, but be sure to cite all your sources of information after each answer.)

 

  1. Provide a substantive summary of the article, “Leadership and Cooperation in Marketing Channels: A Comparative Empirical Analysis of the U.S., Finland and Poland” authored by Mehta et al. (2001).
  2. a) Separately, define and discuss the concepts of three leadership styles, cooperation and performance as discussed in the article.
  3. b) Separately, explain how the dimensions of culture influence the relationship between leadership and cooperation.
  4. c) Based on your reading, can the three leadership styles be used on a standardized basis to manage the relationships between manufacturers and their international distributors, or based on the findings of the study, do they need to be adapted to the cultural dimensions of each country market?

 

  1. Provide a substantive summary of the article, “Pharmaceutical Marketing Practices in Third World Countries” by Smith and Quelch.
  2. a) Identify and explain some of the marketing practices that have been the subject of criticism. What other marketing practices can you identify that are controversial?
  3. b) Do you agree or disagree with the core thesis of the article? Why or why not? Explain your opinion in detail.

 

  1. Pharmaceutical companies have been facing severe (and some say highly unfair) criticism for price gouging, i.e., charging extraordinarily high prices for drugs for treatment for diseases such as AIDS. In your opinion, are drug manufacturers justified, and do they have a right to charge astronomically high prices because they have patented a drug? Why or why not? Explain your perspective in substantive detail. (This is not a loaded question, as you do not know the instructor’s position on this issue. You may conduct additional research and use external sources of information to support your answer, but be sure to cite all your sources of information after each answer.)

 

  1. Do you also think that pharmaceutical companies are being unethical for marketing drugs at high prices in Third World Countries where poorer people die because they cannot afford the drugs? What strategies can drug companies employ to mitigate accusations that they are of being especially unethical in Third World Countries by marketing lifesaving drugs at high prices? Are pharmaceutical companies morally responsible because they know fully well that many people die as they cannot afford lifesaving drugs made by their firm that are readily available on the market? Provide substantive answers to these questions. (You may conduct additional research and use external sources of information to support your answer, but be sure to cite all your sources of information after each answer.)

 

 

  1. The following questions are based on the HBS Ciba-Geigy (CG) case.
  2. a) Based on your assessment, identify the central problem facing CG.
  3. b) Identify as exhaustively the pros and cons for launching Fevex. In your assessment, do not forget to consider the impact of the environmental variables (economy, political-legal, etc.).
  4. c) Based on your assessment of the pros and cons and the environment, would you recommend for or against launching Fevex? Justify your answer with a detailed explanation.
  5. d) Even if you recommended against the launch of Fevex, identify and discuss each of the following:
  6. What target market do you suggest that CG should pursue for Fevex in Nigeria?
  7. What product strategy do you suggest that CG should use for Fevex in Nigeria?

iii.            What promotion strategy do you suggest that CG should use for Fevex in Nigeria?

  1. What pricing strategy do you suggest that CG should use for Fevex in Nigeria?
  2. What distribution strategy do you suggest that CG should use for Fevex in Nigeria?

 

Reminder: When analyzing HBS cases, please do not conduct additional research either on the Internet or in the library nor introduce additional information from external sources. Introducing additional external information will only contaminate the case. Base your answers on the information contained in the case. That is the information the case author(s) have provided you, as managers or consultants, to make your decisions and recommendations. Besides conducting external research on the HBS cases will circumvent your learning as well as attenuate the development of your judgment and decision making skills (That is also plagiarism!).

 

 

 

INSTRUCTIONS

  1. Underline and/or use boldface to highlight the key/crucial points of your answers.
  2. If you feel that some questions are repetitive, be on the safe side by answering the question again, expanding on it as necessary.
  3. Please check/edit your assignment answers, ensuring there are no grammatical mistakes.
  4. Answer all questions in one file.
  5. For ease of readability, type each part of the question in bold and then answer the question.
  6. Please number each part of all questions and answer them in chronological order, as it makes reading easier for everyone.
  7. Provide citations at the end of each part of every answer.

 

Construct a 3–5-year strategic plan that is related to a specified health care organization of your choice.

Construct a 3–5-year strategic plan that is related to a specified health care organization of your choice. The organization may be not-for-profit or for-profit. Complete a SWOT analysis, and include the following:

  1. Internal strengths are related to resources and capabilities that effectively and efficiently allow an organization to accomplish its stated mission. Write out and discuss 8–10 strengths that you consider the highest priority for the organization of choice.
  2. Internal weaknesses are related to deficiencies in resources and capabilities that hinder an organization’s ability to accomplish its mandate or mission. Write out and discuss 8–10 weaknesses that you consider the highest priority for the organization of choice.
  3. External opportunities are outside factors or situations that can affect your organization in a favorable way. Write out and discuss 8–10 opportunities that you consider of highest priority for the organization of choice.
  4. External threats are outside factors or situations that can affect your organization in a negative way. Write out and discuss 8–10 threats that you consider of highest priority for the organization of choice.

__________________________________________________________________________________________

 

Discussion Board 3-4 paragraphs

 

When developing strategies for not-for-profit and public health organizations, a needs/capacity assessment is performed.

  1. Why must this special assessment be performed in lieu of another strategic alternative assessment, such as a SPACE analysis?
  2. Provide a hypothetical example to show your rationale for the special assessment process. The example given is open for peer comment and discussion.

How is a sacrament both a sign and a symbol? Use one sacrament to illustrate

MLA format

1200 word minimum

no plagerism

minimum of four citations

print or electronic book

electronic peer-reviewed journal article

website with a .edu address

 

 

chose only one

  1. How is a sacrament both a sign and a symbol? Use one sacrament to illustrate.
  2. How does Catholic theology understand the sacraments as “means of grace”?
  3. What is the conscience? How does “natural law” work to inform our conscience?