How would you describe your cultural and linguistic roots and the influence they have had on your life and your learning?

Reflective Journal

Before you write your third journal entry, bring to mind the video segment, “Cultural and Linguistic Diversity” in which Dr. Eugene Garcia talks about the tremendous influence that the first few years of life have on individuals, explaining that the “roots” one develops through early experiences are essential to the development of that person. Think about the roots that have influenced your life and your learning. In what ways are you a product of how and where you were raised as a child? What role has culture and/or language played in making you the person you are today?

Part 1:

  • For the first portion of your journal entry this week, read over the responses you wrote earlier in the course to the question: Who Am I? Then add at least three additional responses to this question in relation to your knowledge, attitudes, and beliefs about culture, linguistic diversity, and the natural environment.

Part 2:

For your journal entry this week, review the questions below and then select three or more to write about:

  • How would you describe your cultural and linguistic roots and the influence they have had on your life and your learning?
  • How much has your identity been shaped by your culture?
  • In what ways has your culture been taught to you?
  • How connected do you feel to the place where you live—the climate, landforms, vegetation and animal life?
  • How do people in your family and community relate to each other? How do they define success? What are their aspirations? Fears? How are these reflected in their child-rearing processes?
  • What traditions, rituals, and celebrations are important to you and your family?
  • How have your culture and your life experiences affected your relationships with and understanding of persons who are culturally different from you?
  • What more would you like to learn about your own culture and/or the culture of others in order to better understand yourself and ways you can work respectfully and responsively with young children and their families?

Assignment length: 2–3 pages

Reflective Journal

Before you write your third journal entry, bring to mind the video segment, “Cultural and Linguistic Diversity” in which Dr. Eugene Garcia talks about the tremendous influence that the first few years of life have on individuals, explaining that the “roots” one develops through early experiences are essential to the development of that person. Think about the roots that have influenced your life and your learning. In what ways are you a product of how and where you were raised as a child? What role has culture and/or language played in making you the person you are today?

Part 1:

  • For the first portion of your journal entry this week, read over the responses you wrote earlier in the course to the question: Who Am I? Then add at least three additional responses to this question in relation to your knowledge, attitudes, and beliefs about culture, linguistic diversity, and the natural environment.

Part 2</

Describe the population the agency/organization serves and explain the broader social needs and issues that affect this population.

For this assignment, complete and submit a PowerPoint presentation on the selected agency/organization. Include the following in your presentation:

  • Identify the agency/organization and describe its mission statement.
  • Describe the role or position of the human services professional interviewed.
  • List and describe the range or types of services the agency/organization provides.
  • Describe the population the agency/organization serves and explain the broader social needs and issues that affect this population.
  • Describe how the agency/organization is staffed and its funding sources.
  • Recommend training for staff based on analysis of information. Make sure you address ethical standards specific to the population/s they serve.
  • Focusing on the population of clients served at the agency/organization, describe what you have learned about how those clients are influenced or affected by events and decisions at 1) the selected agency/organization, 2) your local community, 3) national or global society.
  • Explain whether you would want to work at the agency and, if yes, the position you would like to hold and why.( Yes, I would work for this organization. I was a victim of domestic violence. My story of being a victim can impact other victims seeking help)
  • Describe what you have learned about yourself in the context of completing this assignment (your preconceptions, experiences, and insights about certain populations, services, or agencies).
  • Use the PowerPoint notes feature to include comprehensive speaker notes for your presentation. Include your references on one slide. Include graphs and tables where appropriate.

Do you think behavioral health organizations face similar challenges in the recruitment and retention of management? Provide a rationale for your response.

Staffing and Administrative Issues in Behavioral Health

Similar to the healthcare industry, in general, behavioral health is facing challenges in the recruitment and retention of behavioral health professionals. This is true for both the clinical and administrative positions.

Read the following articles from the EBSCO host database:

  • Davis, J. (2005, November). Changes at the top: Are you ready?

    Behavioral Health Management, 25(2), 47.

  • Oss, M. (2004, March). Changing times require a new workforce

    strategy. Behavioral Health Management, 24(2), 6.

  • Selden, D. (2003, March). What it takes to be a clinical supervisor.        Behavioral Health Management, 23(2), 36.

Using information learned in the course, in combination with outside references, prepare a document discussing the following topics:

  • What types of unique challenges do behavioral health organizations face when recruiting behavioral health professionals?
  • Do you think behavioral health organizations face similar challenges in the recruitment and retention of management? Provide a rationale for your response.

Submit your paper as a two- to three-page Microsoft Word document to the

Analyze the types of consumers who will be drinking your beverage in demographic terms.

Assignment 2: Marketing Plan

This assignment consists of two (2) sections: a marketing plan and sales strategy, and a marketing budget. Note: You must submit both sections as separate files for the completion of this assignment.

For the first six (6) months your company is in business—to give you time to perfect your product and to learn from actual customers—you will start marketing and selling in your own community, a radius of twenty-five (25) miles from where you live.

For most non-alcoholic beverages, marketing (as opposed to the actual product itself) is key to success. Cola drinks, for example, are fairly undifferentiated, as are many energy drinks, juices, bottled water, and the like. Companies producing these types of beverages differentiate themselves and attract market share through marketing and brand awareness—both of which are critical to success.

Section 1: Marketing Plan & Sales Strategy (MS Word or equivalent)

Write the five (5) page Marketing Plan & Sales Strategy section of your business plan, in which you:

  1. Define your company’s target market.
    • Analyze the types of consumers who will be drinking your beverage in demographic terms (i.e., age, education level, income, gender, ethnic group, etc.). Support your analysis with actual data on the size of the demographic groups in your local community (nearby zip codes).
    • Outline the demographic information for your company specified on the worksheet in the course text (p. 107 | Demographic Description). Click here for help accessing a specific page number in your eBook.
      • Hints: At American FactFinder (http://census.gov), you will find demographic information on potential consumers in your area. If you are selling through other businesses (such as grocery stores), indicate the number of those businesses in your local area. You will find information about such businesses in your local area at County Business Patterns (http://www.census.gov/econ/cbp/). Check Chapter 2 of Successful Business Plan for more research sources.
  2. Assess your company’s market competition.
    • Use the factors listed in the course text graphic (p. 123 | Assess the Competition) to assess your company’s market competition.
    • Defend your strategy to successfully compete against market leaders in your segment.
      • Hints: For example, in the soft drink market, it is intimidating to try to compete against Coke and Pepsi. Newcomers in mature markets typically must pursue niche markets or even create new market categories, as Red Bull did with energy drinks.
    • Defend your plan to differentiate yourself from the competition using the information detailed on the worksheet in the text (p. 131 | Market Share Distribution).
      • Hints: Every business faces competition and the non-alcoholic beverage market is an especially crowded market.
  1. Clarify your company’s message using the information provided on the worksheet in the text (p. 160 | The Five F’s).
      • Hints: Before you choose your marketing vehicles, you must determine the message you want to convey through those vehicles.
  2. Identify the marketing vehicles you plan to use to build your company’s brand. Justify the key reasons why they will be effective. Provide examples of other non-alcoholic beverage companies that use these tactics effectively.
      • Hints: If you plan to use online marketing tactics, refer to the worksheet in the text (p.171 | Online Marketing Tactics) to aid your response. Remember that even if you’re selling through grocery stores you need to build your brand and social media is a major part of that in regard to beverages. Some of the marketing tactics that beverage companies use include: sampling in grocery stores, building a following on social media, sponsoring events, exhibiting at trade shows attended by retailers, and so on. You will use a combination of these tactics. For example, if you decide to give out samples in grocery stores, promote your sampling on your social media networks and those of the grocery store.
      • Hints: If you are planning to distribute through resellers, describe how you plan to reach them, for example, through industry trade shows or by establishing your own sales force. For information on trade shows, visit the Trade Show News Network (http://www.tsnn.com). You can exhibit or network at these shows.
  1. Format your assignment according to these formatting requirements:
  1. Cite the resources you have used to complete the exercise. Note: There is no minimum requirement for the number of resources used in the exercise.
  2. Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
  3. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

Section 2: Marketing Budget (MS Excel worksheets template)

Section 2 uses the “Business Plan Financials” MS Excel template (see: Course Required Files in Week 1). Use the “Business Plan Financials Guide” (see: Course Required Files in Week 1) to support your development of the Marketing Budget.

 

  1. Complete the Marketing Budget worksheet for your company.
      • Hints: The goal of the marketing budget is to help you determine how much it will cost you to reach your market and achieve your sales goals.
      • Hints: When filling out the “Marketing Budget” worksheet in the Excel spreadsheet:
        • Begin in the current year and complete a marketing budget for the first year of your business. The information you enter in the marketing budget spreadsheet will flow through to your “Income Statement” in the Business Plan Financials.
        • Leave the number at zero (0) for any marketing vehicles you do not intend to use.
        • Remember that all marketing activities involve costs. If social media represents a significant portion of your marketing, assume you will have cost of advertising and that should be reflected on your budget. Even if a social media site charges nothing to use it, you will need to use company resources to manage the site, pay someone to execute your social media marketing campaigns, and will most likely pay for ads on that site.
        • Do NOT leave the “Marketing Budget” blank, assuming you will not have any marketing costs.

Describe what you will assess during the lesson (formative assessment) as described in either or both the guided practice and/or independent practice stages of the lesson.

Creating a UDL Instructional Plan

This assignment is another opportunity to apply the principles of universal design for learning (UDL) in the design of instruction and assessment. In this assignment, you develop a lesson plan that incorporates UDL and effectively leverages educational technologies in the classroom. Specifically, using the Cast UDL Lesson Builder (2011) website (see instructions below on how to access this website), you will create a lesson in either English/language arts (ELA) or mathematics that includes the components listed in the content expectations, below.

Create your assignment using the content and written communication instructions below. Use the Grading Rubric to review your assignment before submission to ensure you have met the distinguished performance for each of the components described below. For additional assistance, review the Week Five Instructor Guidance page and, if needed, contact the instructor for further clarifications using the “Ask Your Instructor” discussion forum.

There are two parts to this assignment: Part I is an actual instructional plan and Part II is a final summary.

To prepare for Part I, you must first log onto the CAST UDL Lesson Builder (2011) website. Create a free account. Next, click on “Create, Save & Edit My Own UDL Lesson Plans” and begin constructing single lesson for a specific grade level focusing on either reading/language arts or math only. Each respective portion of the plan is inserted by selecting “Edit” and are detailed below in the Part I Content Expectations. For more information on each part of the lesson plan, click on the “More Information” button located in the lesson plan builder.

Note: Not all parts of the lesson plan will be used. Read the Content Instructions below to ensure you complete each component that is required.

Content Instructions

    1. Lesson Overview (1 point): Include the title, author, subject, grade level(s), and duration of the lesson. (Lesson should be 30 to 90 minutes long, depending on your population.)

 

    1. Lesson Description for the Day (0.5 point): Include a brief description of the essential learning to be experienced by students and practiced during the lesson. Include the approximate duration of the lesson (30 to 90 minutes total).

 

    1. State Standard/s (1 point): Include the state grade-level standard this lesson aligns with. Include the whole standard rather than just its label (see Instructor Guidance for an example). You may use a standard from the Common Core State Standards or your own state standards.

 

    1. Lesson Goals (1 point): Also known as the lesson objectives. Construct one to two content-specific objectives for lesson. The objectives should be written in student terms and contain a single, observable, and measurable verb indicating the skill in students will be assessed for during instruction.

 

    1. Teaching Methods:
      • Describe the anticipatory set (1 point)
      • Address how you will introduce and model new knowledge (1 point)
      • Describe the guided practice (1 point)
      • Describe the independent practice (1 point)
      • Wrap-Up (Closing) (1 point): Explain how you will close the lesson and in what manner students will debrief from the learning experience.
      • Assessment (1.5 points): Describe what you will assess during the lesson (formative assessment) as described in either or both the guided practice and/or independent practice stages of the lesson.

 

  1. Save your instructional plan as a doc. file and upload it along with Part II to the classroom for evaluation.

Written Communication Instructions

  1. Syntax and Mechanics (1 point): Display meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar.

Part Two – Analysis/Summary Content Instructions

  1. Reflection (3 points): In a separate two-to-three page Word document, include a reflection in which you address the following questions:
      • How does your lesson serve as motivation for learners?
      • How does your lesson stimulate critical thinking in your students?
    • How does the lesson model a non-threatening environment providing differentiated learning opportunities without isolating students?

Written Communication Instructions

 

    1. Length Requirement (0.5 point): Two to three pages not including the title and references pages.

 

    1. Syntax and Mechanics (0.5 points): Display meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar.

 

    1. Source Requirement (0.5 points): Utilize at least two scholarly resources and the Edyburn (2013) textbook. All sources on the references page need to be used and cited correctly within the body of the assignment.

 

  1. APA Formatting (1 point): Use APA formatting consistently throughout the assignment. Refer to the Ashford University Writing Center for assistance with APA style and formatting or your copy of the APA Style Manual.

What is the NFL Media group’s general strategic direction? What are the key drivers of its success to date?

What is the NFL Media group’s general strategic direction? What are the key drivers of its success to date?

What, in your view, is the preferred way of managing digital operations for a sports league – and of managing traditional vs. new media channels?

The NFL pursues both exclusive and non-exclusive partnerships in the digital space. What are the advantages and disadvantages of each ?

When it comes to the wireless market, the NFL can work with broadcasters and/or mobile carriers. What are the advantages and disadvantages of each type of partner ?

Explain the potential personal liability to Acme Fireworks if a spectator is injured by a stray firework from a fireworks display.

Final Paper Proposal

For detailed information regarding outlines, introductions, thesis statements, and an APA references list, visit the Ashford Writing Center.

Review the assignment instructions for the Final Paper in Week Five. Submit an outline for your Final Paper that includes the following:

  1. Develop an introduction with a thesis statement for the Final Paper.
  2. Create an outline of the major headings with a two- to three-sentence description of what you will discuss under each heading.
  3. Provide a references page for the sources used in the Final Paper (the Final Paper has a minimum requirement of five scholarly sources).
    • State the complete bibliographic citation for the scholarly source following APA guidelines.

Your outline must be two to three pages (excluding title and reference pages) and must be formatted according to APA style as outlined in the Ashford Writing Center.

 

INFO FOR OUTLINE TOPIC

Final Paper

Focus of the Final Paper

You are the manager of Acme Fireworks, a fireworks retailer who sells fireworks, puts on ground display fireworks, and large aerial display fireworks. The company started in the owner’s garage two years ago and now has 15 employees that you manage. The company started as a sole proprietorship, and the owner has never changed the entity. The owner has informed you that the company has received inquiries from several large businesses wondering if the company could create several fireworks displays on a regular basis. The owner told the inquirers that the company could fill such display orders, and a price per display was agreed upon. It was discussed that most of the cost for a fireworks display is for skilled labor, insurance, and the actual service of setting off the fireworks. No other details were discussed. The owner is anticipating that new employees will need to be hired, but he is worried that if the large orders for fireworks displays do not continue, the company will not have the funds to pay the new employees. The owner is now considering changing the business entity, but he does not know what entity to form or how to form it.

The owner has asked you to do the following:

  • Determine if the contracts with the businesses will be governed by common law or the Uniform Commercial Code (UCC), and explain why.
  • Analyze whether the owner formed a contract with the businesses, and apply the five essential elements of an enforceable contract.
  • Explain the potential personal liability to Acme Fireworks if a spectator is injured by a stray firework from a fireworks display.
  • Discuss the different employment types and relationships relevant to agency law, and analyze the advantages and disadvantages of each type specific to Acme Fireworks.
  • Explain why Acme Fireworks should not operate as a sole proprietorship. Recommend a new business entity, and provide rationale to support your recommendation.

For each task, be sure to analyze the relevant law, apply the facts to the law, and make a conclusion.

Describe the type of intervention(s) you would suggest for the client

Social workers often have to determine whether individual, group, or both kinds of services would be most effective for clients. Consider what aspects of a client situation would influence your decision to select appropriate services. Take into account existing research and think about what interventions might be best suited to the issues your client would need to address. (due in 8 hours)

For this Assignment, select one of the case studies. Consider which aspects of the case might influence your decision to seek individual, group, or multiple services for the client. Consider the interventions portrayed in the Resources, including the case studies.

  • Explain the issue(s) faced by the client in your selected case study.
  • Describe the type of intervention(s) you would suggest for the client.
  • Indicate whether the intervention(s) would be best delivered in individual, group, or both settings.
  • Justify your decision based on evidence from the Resources.